Coconut Collective {Marx Design}

01/03/2014
by LWC
News

Although based in Auckland, New Zealand, Marx Design like to get exotic when it comes to their packaging work. And it seems 2014 is no different as they have clearly been up to their old creative tricks again, this time dipping their toes into Sri Lankan waters of the coconut variety.

Creative Director, Ryan Marx explains: “We were asked to create a new Coconut Collective brand that would work across a range of coconut-based products including waters, milks and cooking oils. First up was the organic King Coconut Water, a 330ml Tetra Pak available in original and flavoured variants.
Organic King Coconut Water is sourced from the famed coconut triangle of Sri Lanka, home to the golden thambili (king coconut) – the only coconut harvested specifically for drinking and chosen for its electrolyte content and natural sweetness.

“Our design draws inspiration from the country of Sri Lanka. The colour palette references the saturated tropical hues of Sri Lanka’s markets, textiles and architecture. The scuffed illustrations and textures are inspired by the misaligned printing style found on classic banana stickers and boxes. The end result feels authentically Sri Lankan: charming, vibrant and playful”.

www.marxdesign.co.nz Tw: @ryanthemarx

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Two new fonts by Dalton Maag

26/02/2014
by DJ
News

Dalton Maag has launched two new library fonts today: Soleto and Prometo. Created to work and play together, each one has its own story to tell but as a duet they are something more. Soleto is a text friendly font. Prometo is optimised for display and it has a perfect text partner in Soleto.

The design process began in early 2012, with the first sketches for Prometo done by the DM Brazil office. The font that was envisaged was a squarish and geometric design. This was originally planned to be a display typeface, most suited to wayfinding and use at large sizes. However, as the project progressed, the potential to add another dimension to the font family was realised, and it was decided to also take the design in a direction that was more appropriate for text use, resulting in Soleto.

Fabio Haag of Dalton Maag said: “These are two very contemporary font families, each optimised for their respective usage. Many designers contact us asking for advice on what they should look for when choosing a display font to match a text font and vice versa. With the advice we give in mind we have created two font families that designers can combine with confidence.”

Prometo has an industrial feel to its personality, as if it has been built rather than drawn. It is a font with presence and movement, created by such features as the missing terminals on the “m” and “n”. It is clearly out to be recognised. The family is comprised of 14 weights.

Soleto is the softer and less angular sister of Prometo. It takes much of Prometo’s original structure and texture into its makeup, but is more traditional in shape and has a refined elegance to it that works well for large areas of text. Soleto is flexible and versatile and its carefully drawn characters quite happily adapt to large size use. The family is comprised of 14 weights and is manually hinted for good on-screen appearance.

More on the Dalton Maag website and on Twitter…

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Alexey Malina {Moscow}

20/02/2014
by DJ
Outstanding individuals

As the eyes of the world are currently on mother Russia, it only seems appropriate to take a look at what’s going on in the industry in that part of the word. So first up, some very nice projects from Alexey Malina, an studio based in Moscow, working “to create the design which forms visual demand. Studio creates memorable works and helps brands to find individuality using simple and elegant communications.”

Cast your eyes on this…

Tw. @alexey_malina

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Sweet taste of self promotion

20/02/2014
by DJ
News

To stand out from humdrum, everyday promotional mailers, Bristol-based Workbrands sought to create something a little more unique and memorable to prospects that would be both relished and create a talking point, whilst promoting the benefits of brand success.

A selection of artisan chocolate truffles and sea-salted caramels, created by local chocolatier Zara’s Chocolates, conjure an implicit comparison with high-standard creative work. Branded ‘The Sweet Taste of Brand Success’, they gave recipients “a little taste of what it would be like to work with Workbrands”.

Follow the west country swashbucklers on Twitter, if you like – @workbrands

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Sumo {Newcastle}

26/01/2014
by STY
Awesome agencies

A recent update to their site and a gaggle of lovely projects to get your blinkers around; meet (if you’re not already acquainted) Newcastle’s very own design heavyweight, Sumo. Their mantra formed around demanding great design which turns heads, grabs hearts, inspires audiences and creates impact is the keystone to their work…

Tw. @sumouk

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You Can Now: Get Lost

19/01/2014
by DJ
News

Introducing the Winter issue of You Can Now Magazine. Setting out to inspire and stimulate creative minds, the Winter issue of You Can Now Magazine takes the theme of ‘Get Lost’ as an adventurous springboard into the welcome unknown. Ideas and directions are sought from a bounty of bold contributors; broadly drawn from science, technology, creative business and the arts.

The issue’s feature interview is with Ted Baker founder Ray Kelvin. A rare interviewee, Ray took time to talk to Paul Flynn about building a creative business and his unerring obsession with detail. Portrait photography came courtesy of Nick Ballon.

Other contributors include Alastair Humphreys, Alex Calderwood (Ace Hotel), Alex Ostrowski, Beau Lotto (Lottolab), Collyn Ahart, Daniel Willis, Dominic Wilcox, Gordon Comstock, Hana Rado (McCann Valley), Karl Eirik Haug (Carl’s Cars), Kate Smith (Cancer Research UK), Jane Ni Dhulchaointigh (sugru), Jessica Hamzelou (The New Scientist), Jessica Walsh (Sagmeister & Walsh), Jim Carroll (BBH London), John L. Walters (Eye Magazine), , Michael Highland (thatgamecompany), Naresh Ramchandani (Pentagram), Nuno Mendes, Paul Flynn, Sam Bompas (Bompas & Parr), Simon Wright (Hawkes), Thomas J. Hughes (The Shooting Star Press) and Tom Cheshire (Wired).

More here…

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Only at Christmas ~ Believe in

18/12/2013
by DJ
News

Christmas. Ah Christmas. By my way of reckoning, creatives either fear or love the challenge of reinventing their tiny festive corner with something that surprises.

Or, another way of looking at it is time to breathe a sigh of relief, another year over, having been spent being impossibly cool and serious. Christmas provides an opportunity to go wild.

Exeter studio Believe in wanted to send a suitably festive thank you to valued clients, friends and suppliers. They selected a locally produced orange and chocolate cream liqueur for its unmistakable Christmas flavour, and created a new name for the product and some special seasonal packaging for the bottles.

Creative Director Blair Thomson said: “The name OAC stands for ‘Only At Christmas’, as well as ‘Orange And Chocolate’. Christmas is a special time for enjoying the finer things with the people we love. It’s about luxury, indulgence and laughter. We wanted to create a really beautiful gift that reflected those ideas and made people smile. Standing out at any time is hard, but at busy times like Christmas it can feel like an impossible challenge. Even if our clients and friends are inundated with bottles this year, we hope that OAC will be the one they remember. The liqueur itself is blended by hand by a small team of artisan producers in Devon, which offered a really nice fit with the way we work.”

The luxurious labels are designed to incorporate a Christmas tag that runs up the side of the bottle, giving space for a festive message from the team. Each special edition bottle is individually numbered, with metallic copper gold GF Smith stock. Hmmmmmmmmm. The labels were digitally printed with white ink and finished by hand at the Believe in studio in Exeter.

See more of the Exeter studio’s work on their website.

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SomeOne’s final charge for 2013

12/12/2013
by DJ
News

Yeh, so, firstly a small apology, beloved readers. We’ve been a bit quiet of late. And by of late we mean last few months. No real reason other than life just takes over sometimes and it so happens for the three of us that throw this site together lovingly dedicate our time to curate content, lives just went wild simultaneously at our different corners of the globe. Well the good news is this; we’ll be back, next year with a new site in the spring, and bigger and better content (of which we now have a hefty backlog of, but keep it coming in talented folk). Yes, we said a new site. You heard right bruv. And about effing time. But enough about us…

Meanwhile, there’s new SomeOne work klaxon, and one last hurrah for 2013, launching the naming and brand for the new standard in wireless charging for portable devices. Rezence is the new brand for the Alliance 4 Wireless Power (A4WP), a group of high-profile technology companies – which counts Samsung Electronics, Qualcomm, and Intel as key members – pitching a next-generation form of wireless charging.

Rezence will become as well known as Bluetooth or Wi-Fi. Wireless charging (finally), which allows you to place a phone or other device on a pad to recharge its battery, is found in select tech products and stores, but it’s largely still a niche feature.

Rezence is named after the technology it is based off, called magnetic resonance. This version of wireless charging allows for multiple devices to lie on the same pad to get a charge, be moved around, or even go through obstructions such as table tops. Rezence is going to get rolling with products in the coming year, with many launching next year.

Says Simon Manchipp — Executive Strategic Creative Director; “This technology will untether technology globally. With such reach this brand needs to be instantly understood. The charging icon and extended brand world we have created enables the new thinking to be easily comprehended as well as look striking on every application. This identity is, like the technology, adaptive and responsive to it’s surroundings. It can be used in a variety of ways to be most appropriate. We have been delighted to work with Rezence over the past year and look forward to helping them continue their journey to bring wireless power to mobile devices around the planet.”

Give it a read here.

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