Gen Z has a lot to be pessimistic about – climate change, unemployment and massive debt. Faced with such insurmountable problems, it’s easy to see no cause for optimism. But while most charities spend too much time dwelling on the negative UnLtd, a not-for-profit helping youth living at risk in Australia saw an opportunity to bring optimising with positive change. With this focus of making a “product with purpose”, UnLtd worked with Sydney and Melbourne-based design […]
The Private Jet Centre is the only airport where executives, celebrities and high net worth individuals can land or fly from the very heart of London from their own private lounge and aircraft. Exclusivity, efficiency and convenience are essential for the audience. Arrivals take 90 seconds. Departures take 90 seconds. As part of London City Airport’s £500 million development programme and building on the recent rebrand of London City Airport, the Allotment have created a […]
It’s no secret that the coffee sector is well served with thoughtfully designed brands. Amsterdam based LOT61 Coffee Roasters pioneered the third wave of coffee back in the day, but with competition nipping their heels they were in danger of blending into the crowd. Smörgåsbord were invited to reinvigorate the brand with longevity and a baked-in ‘sense of place’. Positioning LOT61 at the intersection of Minimal/Hipster and Traditional/Established, Smörgåsbord looked towards the Amsterdam School of […]
Mexican duo Menta Picante have developed a brand that captures a real sense of harmony with the environment. EcoGround is a company of investment funds focused in sustainable agriculture. The company was created to improve the lives of farmers in small communities and involve stakeholders in sustainable investments, that way everyone gets a benefit.
Gin is shaking off its reputation as a grandma’s drink and the result in a surge of artisan distilleries blending distinctive flavours in every corner of the globe. So when the Allotment were approach to help develop a new craft gin brand they knew they had to do something different, after all, people don’t buy brands they buy into the story behind brands.