Well Made Studio have been getting their Merry Berrys on, courtesy of The Meringue Girls Cookbook, published by Random House. The book design itself takes its lead from the centrepiece – an enormous Rainbow Meringue Layer Cake – taking cues from this colour palette to split the sections and applying it to full colour pages for maximum impact. To add more depth and avoid flat colours, illustrator Kenn Goodall was commissioned to paint large, sumptuous […]
For a company all about finessing those details and seeking out that little extra to inject into their craft, Moving Brand has done the complete opposite. By that I mean instead of adding extra elements or complicated pathways they have subtracted in order to create a delicious set of letter forms and in most case simple marks that combine for the Blank identity. Blank Digital are a New York-based boutique retouching and digital capture company. […]
Marx Design have been up to their old tricks again, this time with friends Running with Scissors on board for the ride. In their own words I’ll let them tell you the story of a man named Fred… When Whitlock’s first started, over 100 years ago, Fred was the brand, and sometime in the last century he disappeared from the label. He was a real man, beard down to his chest (before it was fashionably […]
Awards season reached fever pitch down in the Southern Hemisphere last week with the winners of New Zealand’s national design awards, Best, being revealed. A night of revelry ensued where a handful of shiny gold awards were sprinkled over the graphics category along with one top purple pin prize, awarded to Special Group for their work on Karma Cola, the all round good egg in the beverage category. The judges said, “The entry brought together […]
The task for Wellington-based London Studio was to develop a new brand for a range of New Zealand wines that could be sold internationally. The branding needed to be identifiable and unique enough to stand out in a cluttered international market but still be expandable for future additions to the product range. The concept the guys created originated from the clients’ two great loves; namely painting and the French language. The Aquarelle Estate (french for […]
Barringtons is a Perth-based firm of chartered accountants, operating for over 20 years and renowned for their entrepreneurial and progressive approach to dealing with their clients’ business. Unfortunately their original corporate identity didn’t fully match their thinking so, Designers Journal favourites, Zebra were engaged to provide an update. Says CD Martin Maher; “We started by developing a new symbol, a hexagon that forms the shape of an open box. This symbol is made up of inter-connecting […]
It’s that time of year again down in the Southern Hemisphere, the best of the best are on parade courtesy in New Zealand’s national design awards, Best. With the usual suspects notching up a handful of nominations each it’s also great to see some new smaller agencies coming through, along with, for the first time, a number of recognised names from over the ditch. With the awards beginning to develop a following overseas it would […]
Creative member network YCN has launched a brand new Members’ Magazine. The inaugural issue of You Can Now Magazine is designed & art directed by Matt Willey and edited by YCN Founder Nick Defty and fittingly takes the theme ‘begin’ as its editorial starting point, following on with a visually loaded series of ideas, essays and inspirations. “We want to make the most of the printed format to feed the curiosity of our members, in […]