All posts tagged: packaging
Realigning Innocent drinks
Back in June the ever so talented (master designer for the immense agency Carsonified) Mike Kus, gave a talk exploring the concept of creating meaningful visual design that partners with simple, easy to use functionality in order to create an overall improved user experience. As part of his talk he made a time-lapse movie where he realigned the website for Innocent Drinks. Mike explains “I say realigned very specifically, as this is not a redesign. […]
Diet Coke, now with added logo
We’ve all been there; head firmly slapped into hands as the client phones through “yeh, I really like what you’ve done here but uh, can you make the logo bigger”. Against your better judgement, you duly oblige. “Great yeh, um, bit bigger again…” and it goes on, until the only thing to satisfy them is seeing what was once a beautifully balanced layout dominated by their identity. Well, it may be of some comfort to […]


