Are you the type of person who walks around seeing faces in the everyday? Well if so, chances are you’re a ‘happy’ type of person and if people are happy, they are more productive at work (so the research and studies tell us). The latest offering from London based SomeOne is a brand strategy, for Personal Group, one of the UK’s leading brands in employee benefits, which focussed around ‘Work Happy’ – a mantra that neatly distills the core idea.
Ravensbourne is a specialist creative institution which is making an international impact with ambition and forward-thinking. Transitioning from a college to a independent University status, Ravensbourne were looking to evolve their identity to reflect these new changes. So, what does a creative University look like? Well, the team at NB Studio’s took on that challenge with their take on a University Crest that goes far beyond the tradition.
Driving schools are not known for their clever and well considered branding, let alone one that can successfully combine a playful take on the rules of the road and the design icon that is the British road signs. UK based Afterhours has delivered a clever and witty interpretation of the guide to driving through the abbreviation for the Latin nota bene, ‘nb’ which means ‘note well.’
Creating visual identities for the arts is a complexed business. Capturing the spectrum of passion and culture whilst balancing the publics perception rarely leads to a unifying vision. The trick to success seems to be in finding that happy medium of artistic expression and community engagement which thankfully Manual have managed to find. First up, who are Yerba Buena Centre for the Arts. YBCA is a new kind of art centre, whose work spans the realms of art, […]