Bianco Footwear gets the Stupid treatment
In this third installment of an ongoing rebranding of Bianco Footwear, Studio Stupid teamed up with artistic duo Emilie and Matthew to created a colorful, wild and energetic season campaign. Danish studio Stupid have been working closely with Bianco to help the struggling footwear brand regain their impact among early adopters, since these consumers serve as a driver for the rest of the market.