All posts tagged: English National Ballet

A Beautiful facelift for English Ballet

News

The English National Ballet are launching a radical new brand and advertising campaign that uses Dalton Maag’s Aktiv Grotesk for their new logo. The campaign, by creative agency The Beautiful Meme, features stunning photography of English National Ballet dancers wearing couture garments by Vivienne Westwood. Dalton Maag’s Aktiv Grotesk was modified to create a unique logotype for the ballet company. The starting point was Aktiv Grotesk Bold, with the spacing and leading of the individual […]