More pictograms than you can shake a javelin at
It’s been suspiciously quiet on the SomeOne front so far this year after a flurry of big launches at the back end of last year. But concern yourself no more brand fans, they’re back with a bang and an explosive new identity for British Athletics. Seizing on possibly the highest profile UK Athletics has enjoyed in many a year, what with those few weeks that happened in the summer and that, they identified a need to […]