Ireland’s largest rebrand in 20 years
Eircom, Ireland’s largest telecoms business, is undergoing a period of change. Said to be the country’s largest rebrand in 20 years, Eir is rolling out it’s new brand on over 1,700 new shirts, hard hats and hi-vis vests for staff and new external signage for its 63 stores, not to mention the 6,000 television and 4,500 radio adverts set to grace audiences throughout Ireland.