Respecting the neighbourhood

Awesome agencies / Branding

Keeping a keen eye on its surrounds, A Friend of Mine have lovingly crafted a honest and raw identity which draws on its surrounding history.

Embla is Christian McCabe’s (of The Town Mouse) new low-key wine bar / restaurant based in Melbourne’s inner city. A Friend of Mine crafted a down-to-earth brand identity, centred around a custom typeface based on neighbouring hand painted vintage signage to reference it’s contextual surrounds, alongside a textured torn paper collage to soften digital elements.

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Intelligent, honest recruitment and you

Branding

Overshadowed by the companies that hound you simply after that lucrative recruitment fee, making recruitment feel like it has a ‘equal’ place with the industry is a real challenge.

UK agency Forth took on that challenge and delivered a creative brand campaign that would illustrate the unique working relationship they have with their network, knowing that it’s no longer enough to say what you do, you have to prove what you say.

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First impressions

Branding / News

In a world increasingly obsessed with image, the pressure on ones appearance has never been greater. First impressions seem to count for everything so it’s no wonder if someone suffers from skin problems their confidence will take a downward turn.

D.Thomas is a London-based, leading UK a skincare brand specialising in problem skin. The work of the clinic can alleviate and cure many skin issues from acne to pigmentation. Non invasive, the treatments centre around a series of light based therapies that radically improve skins health.

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A new kind of video storytelling

Branding / News

When a product is all about the visual, your brand needs to be on point when it comes to its visual language and tone of voice.

From cave drawings to mobile videos, human nature’s primal instinct has always been to share life experiences through visual storytelling. With this ideas at its core Moving Brands has created an identity that exemplify jovially, life’s common occurrences and occasions in a very loud marketplace.

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Shared values

News

As designers we love to find those delightful moments where the play between positive and negative reveals a real gem. Well, TheSumOf has done just that with their latest identity work for  Street + Garden.

As street furniture specialists Street + Garden marked their twenty fifth anniversary the decision was made to re-evaluate their brand in order to celebrate past achievements and be better positioned for future success.

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Turning the attention back

News

UK’s Sawdust has crafted a new word mark that aims to shape your perspective.

Online publisher Buzzworthy provides selected curators the freedom to write within their areas of interest. By doing so they aim to turn the attention back to the talented writers and the varying interest that shape their points of view.

Sawdust’s use of subtle directional arrows creates intrigue as well as elevating the idea of simple wayfinding.

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To-do lists get a facelift

News

Designers hate being ruled by the clock, but have to admit that more often than not it’s something that actually becomes useful in tracking projects.

Reinvention is becoming an inevitable part of organisations competing in the digital product world but it takes some guts to totally rip-up the past and start again from scratch. For The People have done just that together with project management software Streamtime, making the product once again fresh and relative to the industry it serves.

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A face-to-face approach

News

Are you the type of person who walks around seeing faces in the everyday? Well if so, chances are you’re a ‘happy’ type of person and if people are happy, they are more productive at work (so the research and studies tell us).

The latest offering from London based SomeOne is a brand strategy, for Personal Group, one of the UK’s leading brands in employee benefits, which focussed around ‘Work Happy’ – a mantra that neatly distills the core idea.

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