We couldn’t have put it better than in the words of a Special Group we’d like to introduce you to who, “don’t do anything by halves… We aim to make as big an impact on the market on behalf of our clients as is humanly possible. We create content that gets lots of attention and works exponentially harder than the media spend alone. No-one has money to waste, so we make everything count. By weaving intuitive and engaging ideas through everything we do, we give our clients as much momentum as possible”. Pretty special we reckon, and the work follows suit for sure.
Special Group also have a large handful of Best Awards nominations, so watch out for them in our winners round up of New Zealand’s primary design awards, coming soon!